MKT Digital Marketing Specialist
Company: Florim Solution, Inc
Location: Clarksville
Posted on: January 27, 2023
Job Description:
TEXT 'JOBS' to 1-844-HRFLORIM (1-) for all openings ON-SITE
DIGITAL MARKETING SPECIALIST FULL-TIME Florim USA is looking for a
DIGITAL MARKETING SPECIALIST in the Clarksville, TN area. THIS
POSITION IS ON-SITE. REQUIREMENTS OF DIGITAL MARKETING
SPECIALIST
- Bachelor's degree in Marketing, Communications, PR or related
field, with a minimum of 2 years of experience in digital marketing
and social media that delivered growth
- Motivated professional with the ability to react quickly when
the need arises.
- Strong familiarity with the business applications of social
media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)
- Understanding of social media metrics; able to interpret the
results and take action to increase effectiveness of social media
campaigns.
- Ability to effectively present marketing information and
respond to questions from groups of managers, clients, and
customers.
- Excellent oral and written communication skills with proven
track record.
- Effective creative thinking, analytical, entrepreneurial
spirit, problem-solving, results-oriented, and decision-making
skills. MUST HAVE SKILLS:
- Strong visual storytelling skills and exceptional attention to
detail
- Trend awareness
- Embracing channel diversity
- Determining KPIs
- Analytics
- Utilizing social media ads
- Time-management
- PLUS: Interior design and flooring industry knowledge
RESPONSIBILITIES OF DIGITAL MARKETING SPECIALIST
- Mailchimp platform for creating and administering newsletters,
announcements, and other communications for use. Manage, update,
and source contact list for lead generation.
- Create Social Media content on all platforms content relevant
to Florim's news, events, and offerings.
- Understand the targeted audience for each social channel.
Engage with visitors of social channels.
- Research Porcelain Tile visual trends; Define fresh, creative
content against those trends relevant to Florim's Brands.
- Research competitors' digital presence. Monitor social media
for Florim's brand adherence with distributors, customers, and
partners.
- Creates monthly reporting for all responsible digital
platforms.
- Write, develop, and strategize online content production and
scheduling in line with promotions, campaigns, and brand strategy
to further build brand familiarity.
- Generate, edit, publish, and share content daily (original
text, images, video, and HTML).
- Upkeep internal databases such as SharePoint and Samples
Portal; and other external platforms where Florim is present.
- Research and build connections with distributors, business
partners, and influencers related to the interior design
industry.
- Google Analytics, AdWords, and SEO a plus.
- Other duties as assigned. SALARY AND BENEFITS FOR DIGITAL
MARKETING SPECIALIST: Salary Range from $50,000-$60,000
commensurate with experience 2 Weeks Paid Vacation 9 Paid Holidays
Free Employee Medical Insurance with Annual Physical Benefits start
on Hire Date 401(k) with Company Match Tuition Assistance (after
one year) Employee Discounts on Tile Employee Referral Program $250
PM22
PI
Keywords: Florim Solution, Inc, Clarksville , MKT Digital Marketing Specialist, Advertising , Clarksville, Tennessee
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