MKT Digital Marketing Specialist

Company: Florim Solution, Inc
Location: Clarksville
Posted on: January 27, 2023

Job Description:

TEXT 'JOBS' to 1-844-HRFLORIM (1-844-473-5674)

for all openings

ON-SITE DIGITAL MARKETING SPECIALIST FULL-TIME

Florim USA is looking for a DIGITAL MARKETING SPECIALIST in the Clarksville, TN area. THIS POSITION IS ON-SITE.

REQUIREMENTS OF DIGITAL MARKETING SPECIALIST

Bachelor's degree in Marketing, Communications, PR or related field, with a minimum of 2 years of experience in digital marketing and social media that delivered growth

Motivated professional with the ability to react quickly when the need arises.

Strong familiarity with the business applications of social media platforms (Facebook, Twitter, YouTube, LinkedIn, etc.)

Understanding of social media metrics; able to interpret the results and take action to increase effectiveness of social media campaigns.

Ability to effectively present marketing information and respond to questions from groups of managers, clients, and customers.

Excellent oral and written communication skills with proven track record.

Effective creative thinking, analytical, entrepreneurial spirit, problem-solving, results-oriented, and decision-making skills.

MUST HAVE SKILLS :

Strong visual storytelling skills and exceptional attention to detail

Trend awareness

Embracing channel diversity

Determining KPIs

Analytics

Utilizing social media ads

Time-management

PLUS: Interior design and flooring industry knowledge

RESPONSIBILITIES OF DIGITAL MARKETING SPECIALIST

Mailchimp platform for creating and administering newsletters, announcements, and other communications for use. Manage, update, and source contact list for lead generation.

Create Social Media content on all platforms content relevant to Florim's news, events, and offerings.

Understand the targeted audience for each social channel. Engage with visitors of social channels.

Research Porcelain Tile visual trends; Define fresh, creative content against those trends relevant to Florim's Brands.

Research competitors' digital presence. Monitor social media for Florim's brand adherence with distributors, customers, and partners.

Creates monthly reporting for all responsible digital platforms.

Write, develop, and strategize online content production and scheduling in line with promotions, campaigns, and brand strategy to further build brand familiarity.

Generate, edit, publish, and share content daily (original text, images, video, and HTML).

Upkeep internal databases such as SharePoint and Samples Portal; and other external platforms where Florim is present.

Research and build connections with distributors, business partners, and influencers related to the interior design industry.

Google Analytics, AdWords, and SEO a plus.

Other duties as assigned.

SALARY AND BENEFITS FOR DIGITAL MARKETING SPECIALIST:

Salary Range from $50,000-$60,000 commensurate with experience

2 Weeks Paid Vacation

9 Paid Holidays

Free Employee Medical Insurance with Annual Physical

Benefits start on Hire Date

401(k) with Company Match

Tuition Assistance (after one year)

Employee Discounts on Tile

Employee Referral Program $250

PM22

PI201295556

Keywords: Florim Solution, Inc, Clarksville , MKT Digital Marketing Specialist, Advertising , Clarksville, Tennessee